Find answers to 3 common Funnel Chart questions on macOS, including suitable scenarios, data expectations, and how to review conversion rates.
FAQ
What scenarios is a funnel chart suitable for?
- A funnel chart works well for conversion processes with a clear stage order.
- Common examples include sales funnels, signup flows, and activation flows.
- Use it when you want to see where values decrease across stages.
Does funnel chart data need to decrease at each stage?
- Funnel charts are usually used for data that narrows from top to bottom.
- If the values do not show a decreasing relationship, the visual result may be less intuitive.
- Check the stage order and counting method before deciding whether a funnel chart is the right chart type.
How can I review the conversion rate for each stage?
- Open the funnel chart editing panel.
- Turn on data labels or related label options in the chart element settings.
- Review the displayed values and proportions for each stage, then adjust the display if needed.
Glossary
| Term | Definition |
|---|---|
| Funnel Chart | A chart used to show how values change across stages in a process, usually narrowing from top to bottom. |
| Funnel Level | A stage layer in the funnel chart that represents one step in the process. |
| Value | The metric used to calculate and display the chart result, such as record count or a selected field summary. |